878 España Interactive App – Digital Property Exploration

Overview

The 878 España Interactive App was designed as a digital sales and marketing tool for Camella Condo Homes. It provides an engaging way for potential buyers and investors to explore 878 España, a high-rise condominium strategically located along España Boulevard in Manila.

Built within a predefined UX framework, the app seamlessly integrates interactive elements, visual enhancements, and functional navigation, making property exploration more immersive.

My Contributions

While the overall user experience (UX) framework was pre-established, I played a key role in enhancing the app’s interactivity, usability, and visual appeal through the following:

Splash screen of the 878 España Interactive App featuring a student-friendly high-rise condominium.

1. UX Animations and Micro-Interactions

To create a smooth and engaging experience, I developed dynamic animations and micro-interactions that improve the app’s user experience. These enhancements make transitions more fluid and intuitive, guiding users through different sections effortlessly.

2. Custom-Illustrated Interactive Location Map

Understanding the importance of location for potential buyers, I designed a detailed, interactive map highlighting key landmarks, educational institutions, hospitals, and commercial areas near 878 España. These custom illustrations ensure users can visualize the condo’s accessibility and convenience.

Interactive map displaying key landmarks, schools, and commercial areas surrounding 878 España.

3. 3D-Rendered Amenity & Residential Floor Plans

I rendered all floor plans in 3D, providing a more detailed and realistic representation of the condominium’s layout. These high-quality renders help users understand amenity spaces and floor distribution, making the selection process more intuitive.

3D-rendered floor plan of the condominium showing amenities, including a swimming pool, study lounge, landscaped seating areas, as well as some residential units. — Amenity and Residential

3D-rendered rooftop sundeck and lounge area, featuring seating spaces, shaded areas, and greenery for relaxation. — Amenity and Residential

4. Graphical Enhancements for 4:3 Layout Compatibility

To ensure consistency across different display formats, I optimized and enhanced graphical assets to fit a 4:3 layout. This adjustment guarantees that images, icons, and UI elements remain visually appealing across different screen sizes.

5. Application Development & Flash Integration

Collaborating on the development of the app, I worked within the predefined framework using Adobe Flash to integrate design elements seamlessly. This process ensured that animations, interactive maps, and floor plans functioned smoothly without compromising performance.

Impact

The 878 España Interactive App significantly improved buyer engagement by offering an immersive way to explore condo units, amenities, and nearby landmarks. Through detailed 3D renders, interactive maps, and fluid UX animations, users could visualize the property as if they were experiencing it in person.

Disclaimer: This is not a personal project but is designed under BUILD for its client/s. All images and content belong to BUILD and/or the client unless otherwise stated.